How it works

Warm pipeline. Integration partners. Resellers. Design partners.

Referrers gives SaaS, tech and AI teams a partner-led growth engine: warm buyer intros from businesses in your ICP, integration and co-marketing partners, a reseller channel, and design partners on demand.

The four-step loop

Warm buyer intros

From businesses already inside your ICP

Integration partners

Adjacent SaaS with overlapping users

Reseller & affiliate channel

Agencies & consultants selling for you

Design partners

Early adopters for whatever ships next

Step 1

Win warm buyer intros from businesses inside your ICP

Drop into private rooms with the adjacent SaaS, agencies and consultants already sitting inside your buyer's stack. They flag fits, hand over the brief, and you walk in pre-trusted — no SDR sequence, no cold loom, straight to demo.

Step 2

Line up integration & co-marketing partners

Find SaaS in adjacent categories with overlapping ICPs. Agree on an integration, joint launch, co-webinar or shared lifecycle play once, and tap into their user base every quarter. One good partner can outperform a paid channel for years.

Step 3

Spin up a reseller & affiliate channel

Activate the agencies and consultants in the network as resellers and affiliates of your product. They already have the trust and the buyer in the room — you add the product and the rev share. Pipeline you don't have to source.

Step 4

Recruit design partners & early adopters (AI startups)

Shipping something new? Tap businesses with live deployments in your category to find 5–10 design partners fast. Real users, real feedback, real logos — instead of waitlists and form-fill randos.

The flow, visualised

From first intro to a compounding distribution loop.

Meet businesses already serving your ICP, line up an integration or reseller, and turn one good partner into a quarter-on-quarter pipeline source.

You join
Trusted business network
Exchange referrals
The benefits compound
Higher response rate
Warmer conversations
Better conversion
Stronger relationships
More opportunities
Recurring business
Referral commissions
Grow your business
Stronger network. More trust. More growth.
What you get inside

Everything you need to turn partners into pipeline.

Partner directory, integration & reseller matching, niche rooms by category and stack, shared workspaces for every intro, MSAs and rev-share templates, and tracking on every closed deal.

Partner Rooms

Niche channels, agency-to-agency

Real-time rooms organised by niche, service line and ICP — where agencies, studios and freelancers swap overflow, surface warm leads and build the partner relationships that fill dry months. The everyday conversations where pipeline starts.

  • Niche rooms for your service line, not noisy generic channels
  • Drop overflow, surface warm leads and refer out wrong-fit scope
  • Stay visible to the shops most likely to send you work

Rooms built around your service line

#dev-studios1.2k partners
#design-agencies840 partners
#growth-consultants960 partners

Where pipeline starts

Lena

Anyone have a Webflow studio to refer out to?

Omar

Yes — sending you a warm intro now 👇

Tess

Just closed a retainer from this room. 🔥

Direct Messages

Scope the partnership, set the terms

Private 1:1 messages let you take a promising partner connection off the room floor — qualify the fit, scope the referral, agree on finder's fees or white-label terms without email back-and-forth. Every warm intro can move from public room to closed deal in a click.

  • Move warm intros into focused 1:1 conversations instantly
  • Scope referral terms, finder's fees and white-label arrangements privately
  • Keep your full partnership history in one thread

Partner room

Jordan looks like a great referral partner…

Take it private, scope the deal
Jordan — Flux Studio
Happy to set up a referral arrangement — 10% finder's fee?
Works for us — here's our ICP brief 👍
Partnership agreed

Speed Networking

12 warm intros, one session

Structured sessions pair you with relevant agencies, studios and freelancers for short, focused introductions. In a single sitting you can meet a dozen potential referral partners — a faster, higher-signal alternative to cold outreach or waiting for inbound to pick up.

  • Meet a dozen complementary shops in one sitting
  • Curated matches based on your service line and ICP
  • Turn fast intros into the retainer partnerships that smooth out dry months
Live session 03:00
Curated partner intros, back to back 3 min each

Maya — vertical SaaS

Integration partner, shared users

Devin — dev tools startup

Co-launch in our category

Priya — AI infra company

Design partner, same ICP

A dozen warm partner intros — in one sitting.

Agency Workshops

Live sessions from shops that have built it

Live workshops and masterclasses run by experienced agencies and consultancies inside the network. Sharpen your craft, learn what's actually working right now for other service providers, and build relationships with the peers and speakers attending alongside you.

  • Live sessions led by agencies and consultancies who do the work
  • Practical, current tactics — not recycled theory
  • Build partner relationships while you learn
Live agency workshopLive now

Run by an agency that has built the playbook

Tactics working right now — not recycled theory

+84
Learn beside future referral partners
New sessions every week

Project Briefs

Refer out. Pick up overflow. No bidding.

Project briefs let members post scoped work the whole network can see and claim. Refer out the wrong-fit leads, pick up the overflow that matches your service line, and turn every lead you can't take into a shared deal flow — while staying the trusted referrer.

  • Post wrong-fit scope and overflow leads in seconds
  • Claim briefs matched to your services and capacity
  • Track every brief from first intro to signed SOW
New briefOpen

E-commerce brand — full Shopify build

Outside our scope — referring out to the network

Matched to relevant partner agencies
Cara — Shopify studio Claimed
Nik — Ecommerce specialistAvailable
Overflow becomes shared deal flow.

Agency Playbook

Proposals, SOWs, decks & partnership templates

A growing library of assets to help you win, deliver and grow — proposal templates, pitch decks, SOW frameworks, partnership agreements, how-to guides and full courses. Skip the blank page and use proven assets created and curated by agencies across the network.

  • Ready-to-use proposal templates, SOWs and pitch decks
  • Guides and frameworks on referrals, partnerships and finder's fees
  • Full courses to build out your partner-led growth playbook

Proposal templates

Win-ready proposals, SOWs and retainer agreements you can use today

Pitch decks

Ready-to-edit decks that close dream clients and onboard partners

Partnership guides

Referral structures, finder's fees and white-label arrangements from real experience

Full courses

Build your end-to-end partner-led growth playbook from scratch

Curated library

Hand-picked assets from agencies and studios across the network

Always growing

New resources added by the partner community every week

Partner Matches

Your next referral partner, surfaced automatically

Smart partner recommendations surface the shops and freelancers most worth knowing — complementary agencies, referral sources and potential subs matched to your service line, ICP and goals. The network does the discovery, so the right partners find their way to you.

  • Personalised suggestions for referral partners and complementary shops
  • Matched on service line, ICP and shared goals
  • Spend less time searching profiles, more time building pipeline
The network surfaces your best partner matches
Asha — Brand studioSame ICP, zero service overlap96%
Leo — Paid media agencyRefers what you don't do91%
Mara — PR consultancyAdjacent service, shared clients88%
Less searching, more pipeline.

Live Pipeline

Referrals, subs & white-label in one feed

A live feed of opportunities flowing through the network — referrals, overflow leads, white-label partnerships and collaborations matched to what your shop offers. See what's available, raise your hand for the right ones, and never miss a fit that could smooth out a dry month.

  • A single feed of referrals, overflow leads and white-label deals
  • Matched to your service line, ICP and capacity
  • Move fast on the opportunities that fit before someone else does
Live partner opportunitiesMatched to your shop

Warm intro

Series B fintech evaluating tools in your category

Matches you

Integration

Adjacent SaaS wants to co-build a one-click integration

Shared users

Reseller

Consultancy deploying tools like yours into 30+ accounts

High fit

Design partner

Vertical SaaS willing to pilot your AI module

New

Get your next integration partner this month.

Join free, find businesses inside your ICP, and start receiving warm buyer intros.

Free to join & explore — no card required

Join free
The simplest way to start the loop

Wrong-stack or wrong-stage lead? CC us — and get warm buyers back.

When a deal comes in that isn't your fit (wrong stack, wrong stage, wrong region), CC refer@referrers.network on your reply. We match a vetted partner SaaS or agency and make the warm intro — then the same partner starts sending warm buyers back your way. That's how the distribution loop forms.

To: founder@prospect.com

Cc: refer@referrers.network

Subject: Re — happy to intro, we're not the right fit on Postgres workloads

Get warm buyer intros

Want the case for partner-led over paid? Read why partner-led growth beats outbound and ads for SaaS.